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dentsu 2022 Media Trends
2 years ago
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I love the smell of data in the morning! Interesting and surprising statistics about digital media and devices. Compiled & curated by Dan Calladine, Dentsu - dan.calladine@dentsu.com - All views expressed are my own. Please email me if you have any queries, amendments or suggestions. Follow me on twitter - I'm @dancall
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About Me
Sources and Attribution
Please feel free to use any of these stats as you see fit, but please credit the original source and Digital Stats if possible. I'd also love to see any examples of presentations using the stats!
Popular Posts
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Source: Ofcom's Communications Market Report, August 2015 Full report here All charts here -
"In 1980, McKinsey & Company was commissioned by AT&T (whose Bell Labs had invented cellular telephony) to forecast cell phone ...
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"Young adults are the most avid texters by a wide margin. Cell owners between the ages of 18 and 24 exchange an average of 109.5 messag...
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The US is the most active country, and London is the most active city: Source: Exploring the Use of Twitter Around the World, Sysomos, Janu... -
Update - It's now 2,400 tweets per day (Aug 2014) "Current Twitter limits The current technical limits for accounts are: Direct...
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EU5 - 45.2% UK - 52.6% France - 41.4% Germany - 38.2% Italy - 44.4% Spain - 52.5% Source: Data from comScore, reported in a press rel...
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Time spent to reach 50 million users "Radio: 38 years TV: 13 years Internet: 4 years iPod: 3 years Facebook: 2 years In 1984 ther...
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" Twitter is big. With over 140 million active users, and 340 million Tweets per day, the social network is one that brands cannot igno...
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Click to enlarge Source: Ipsos Mori data, reported by The Wall blog, 10th July 2012 Note - See the original data for demographics ... -
Click to enlarge Source: Photos & Videos as Social Currency Online, Pew Internet & American Life Project, 13th September 201...
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Labels
- 3D
- 3G
- 4G
- 5G
- access stats
- activism
- ad-blockers
- Ad-Spend
- adserving
- adult
- advertising
- affluent
- Africa
- agencies
- ai
- Android
- APAC
- apps
- Argentina
- augmented-reality
- Australia
- Austria
- automotive
- beacons
- benchmarks
- best-practice
- bicycles
- bitcoin
- bizarre
- blockchain
- blogs
- Blu-ray
- Books
- bots
- Brazil
- broadband
- Browsers
- Canada
- celebrity
- charity
- checkins
- Chile
- China
- Christmas
- cities
- classified
- cmr2014
- companies
- connectivity
- coronavirus
- correlations
- coupons
- covid-19
- crime
- crowdfunding
- crypto
- dating
- DAUs
- deals
- deliveries
- demographics
- Denmark
- device-ownership
- domain-names
- Downloads
- ecommerce
- education
- effectiveness
- emoji
- esports
- Europe
- events. tickets
- fallers
- Fathers
- films
- Finance
- Finland
- fmcg
- footfall
- fortnite
- forums
- France
- fraud
- funding
- gambling
- games
- gaming
- Germany
- global
- Hardware
- HDTV
- health
- Hong Kong
- hosting
- im
- in-home
- India
- Indonesia
- investment
- iot
- iPad
- iPhone
- iPod
- IPTV
- Ireland
- Israel
- Italy
- Japan
- Jordan
- Kenya
- kids
- Kindle
- Latam
- legal
- licences
- livevideo
- local
- location
- long-tail
- losses
- loyalty
- luxury
- magazines
- Malaysia
- malware
- manufacturing
- maps
- market-share
- MAUs
- mcommerce
- meshing
- Mexico
- Middle East
- mobile
- mobility
- Mothers
- multi-screen
- music
- native
- Netherlands
- newspapers
- NewZealand
- nfc
- nft
- Norway
- not-digital
- Olympics
- outdoor
- pakistan
- patents
- payment
- philipines
- photos
- piracy
- podcast
- Poland
- politics
- Presentations
- privacy
- production
- profits
- purchase-journey
- PVR
- qr
- radio
- records
- referrals
- restaurants
- retail
- reviews
- rfid
- robots
- Romania
- Russia
- Saudi
- search
- security
- sinaweibo
- singapore
- site stats
- slovakia
- SmartSpeakers
- sms
- snapchat
- social networks
- South Africa
- South Korea
- Spain
- spam
- speed
- sponsorship
- sport
- start-ups
- start-ups; investment
- stickers
- storage
- stories
- students
- subscriptions
- Sweden
- Switzerland
- Symbian
- tables
- tablets
- Taiwan
- taxi
- teens
- tickets
- tiktok
- time-shifting
- time-spent
- top10s
- translation
- transport
- travel
- trust
- Turkey
- TV
- UAE
- ugc
- UK
- US
- valuations
- Venezuela
- video
- Vietnam
- virtual goods
- virtual worlds
- virtual-Reality
- voice
- VOIP
- watches
- wearable
- women
- work
- WorldCup
My Blog List
Followers
Good Stats Sites
- AdDuplex Windows Phone Stats
- AdMob - Mobile Data
- Adobe Digital Index
- AppData - Stats on Top Apps in Facebook & Elsewhere
- Browser Market Shares from Hitslink
- Browser Stats from Statcounter
- comScore Datamine
- Desktop Vs Mobile Access
- Distimo App Stats
- European Travel Commission New Media Trend Watch
- Facebook App Stats
- Facebook Official Statistics
- Facebook Page Stats
- Facebook Top Countries (Social Bakers)
- FactBrowser - a good digest of stats
- Famecount - most popular companies, people etc on Facebook, YouTube & Twitter
- Flash Player Penetration
- Gigatweet - the number of tweets sent
- Global Broadband Speed Statistics
- Global Web Index
- Google / Ipsos mobile chart maker
- Google Official Stats
- Google UK's internet stats
- Google's Think Insight Facts
- IMRG - Internet Commerce Stats
- Insights MENA
- Internet World Stats - Good for the basics
- IT Facts
- ITU Stats - standard stats on all main markets
- Kantar World Panel ComTech - OS Shares
- Mailchimp Email Benchmarks
- MobClix - stats on mobile apps
- MobiForge - lots of mobile stats
- Mobile App Stats
- Mobile Browser Share Stats by Country
- MobiThinking's Global Stats Digest
- Open Strategy
- Opera State of the Mobile Web
- Pew Internet - Good US Reports
- Pinterest Stats from Repinly
- Royal Pingdom - The Internet in 2011
- SimilarWeb - Free Site & App Stats
- Social Bakers - Facebook Stats
- SupplyGem - Internet Usage Stats
- Technorati - State of the Blogosphere
- The Internet in Real Time
- TNS Digital Life
- Top Apps on iTunes
- Twitterholic - the most followed twitter users
Blog Archive
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2009
(278)
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November
(30)
- Rock Band now features over 1,000 songs; overall a...
- Spotify has spent less than £5,000 in marketing co...
- Approximately 15% of UK book purchases are made on...
- 77% of Facebook fan pages have fewer than 1,000 fans
- US newspaper advertising revenues fell by 28% Y-o-...
- Data on the first 5 months of Nokia's Ovi Store
- Google makes 97% of it's income from Advertising
- Last.fm gained a million extra subscribers in a we...
- 2 million users logged into Facebook from XBox Liv...
- Over 60% of mobile ad requests seen by AdMob in th...
- Videos from Universal Music Group have more ads so...
- Torrent site mininova has seen over 10 billion dow...
- Over two million people saw the video stream of th...
- Australian web users spend over 25% of their time ...
- EA bought 2 year old social networking games compa...
- Modern Warfare 2 sells an estimated 7.2 million co...
- 62% of UK illegal downloaders say that using Spoti...
- Apple only sold 5,000 iPhones in the first 4 days ...
- The Your Reekok app for the iPhone generates more ...
- Ebay's iPhone app has generated over $400m in sales
- Barack Obama is the most listed twitter user
- The Pizza Hut iPhone app generated more than $1m i...
- The Foo Fighters Facebook & iPhone live show deliv...
- Only 20% of iPhone Apps are actively used
- Operating income for News Corp's newspapers divisi...
- People who illegally download music spend more on ...
- There are an estimated 4 million 'Jailbroken' iPho...
- 1.27 billion people (31% of all mobile users) acce...
- Total annual revenues generated by SMS now exceed ...
- Facebook accounts for 6% of all US internet visits...
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November
(30)
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